Ellie Whittaker affectionately labels her bold, joyful designs as 'modern nostalgia'. She has worked with some of Australia's biggest retailers, including Target and Cotton On and gained widespread repute with licensed 'Ellie Whittaker' ranges for Streets Ice Cream, Big W, Best&Less and Spotlight Stores. When she's not working on licensing partnerships she runs her own online fabric store, manufacturing ethical and sustainable fabrics. Ellie is always happy to talk about creativity, business and fabric and is known for spreading education, silliness and fun on her social media channels. A child of the 80s, Ellie grew up in remote South Australia but has also lived in the bustling suburbia of the Gold Coast, the familiar Sunshine State goodness of Florida, the green and snowy wonder that is Michigan and the awe-inspiring Prague. Ellie, her husband and four kids now reside in a creekside paradise in the Gold Coast Hinterland. All of these adventures and Ellie's effervescent children inform and inspire her whimsical designs.

Ellie is represented internationally by Asembl brands. She is based on the Gold Coast in Queensland, Australia, where she resides with her four little muses and left-brained husband.

Ellie holds a BA of Creative Industries from the Queensland University of Technology, including studies in visual art at the esteemed University of Michigan, in addition to holding a Masters in Visual Art from the Queensland College of Art.